Month: March 2018

By now you must have noticed that if you select the random users from your audience you will never find two identical ones with same experience. Each customer interacts and experiences differently with your app. So, in order to gain the loyal users, it is important to become a lighthouse and to lead them through your app according to their needs. This road is called mobile customer journey and keeping this in mind and understanding the customer journey is essential for mobile app development strategy to ensure the success of the app.

Why is it important?

Mobile Application has transformed the way customers are moving through their journey. Creating a mobile customer journey map means drawing a graphic representation of ideal users through your application. Here are few of the reasons why understanding the mobile customer journey is important for the app strategy:

It can help you build a better product
By mapping a customer’s journey you can explore the behavior of the users towards your mobile application. The more you understand how your customers engage with your app, the more awareness you gain, regarding their satisfaction and also if something is lacking. This can help you to get an insight on how you can improve your app to drive acquisition and retention.

Put the customer at the heart of your business.
Understanding your customer’s requirements allow you to take the first customer-approach to your mobile app development strategy. The better you know how customers use your app, the more you can customize and personalize the application which they would find relatable to them.

Ensure your marketing efforts in the right place.
Marketing efforts should be driven by considering your customer’s experience. In order to provide the best digital experience, it is crucial to learn from your customer journey in order to be sure you invest marketing dollars in the right place and provide the best mobile experience possible.

When mapping out your mobile customer journey, it is important to follow these points:

• Identify Customer Behaviors which serves as the basis for your customer journey.
• Understanding the customer goals to drive the customer’s actions to your mobile application.
• Gather data and make changes in order to monitor the customer’s journey to identify the potential gaps in their experience.

This mapping of customer journey for your mobile app development strategy helps in the customer research such as analytics, surveys, observations and help you understand the customer experience and let you move ahead towards the app’s success.

For more information on mobile app development, you can write us at managers@infiCaretech.com

The business world is living in the age of content overloaded and everyone tries to master the art of content writing but only a few have succeeded and for them, content marketing is not just a one way go thing but they are aware of what they do and hence excel in it. As the internet ages, the information becomes the most prominent source of creating value in the eyes of your audience.

The content marketing services revolve around these simple and focused steps;

Research & Educate Yourself
Without research, nothing can fall into place and to have a complete knowledge and understanding of the client’s product it is important to educate yourself which will give a clearer idea of the product or services. We don’t begin with the creative writing process until every idea and concept has facts-based guideline to measure up against.

Set the ideation and goal
The goals of reaching the target audience should be the key point and needs to be focused more. Talking about facts, compelling story or engaging your audience will help you come up with the best idea to achieve your goals. Once we are done with this, we tailor a content strategy that best matches your services and products.

Content Creation
With the strategy process, the content creation begins. Following the latest practices in writing/developing the content that can help you create content which attracts the audience, compels them and converts them into leads.

Editing
Not just writing but editing too is important as nothing can be published without rigorous editorial practices, eliminating basic grammatical errors. Our content is concise, relatable and SEO-friendly.

Publishing
Content creation is not enough but the idea is to attract an audience on its own. We help you spread and promote your content on various publishing sites where you can gather a huge traffic, and devise the most cost-effective and efficient way to steadily build your website’s audience. For every article or blog, the entry is tracked and analyzed to get an insight into how the content is performing.

Well, content marketing is a game of patience and consistency as quality content takes time. At infiCare, we breathe content marketing. With our expert writers, we work with each and every client to develop and devise a unique approach to their industry, by implementing a comprehensive content plan.

Want to get further information? You can reach our marketing expert at managers@infiCaretech.com

“Tis’ the season to gain the attention of your customers by implementing these practices”

The festive season is approaching, the Christmas jingles along with the lights and with it the usages of mobile application are on hype. Mobile Application has now become a part of people’s lives and their dependency has increased which is clearly reflected in the app download rates.

So do you have your own app? Or looking for mobile app development companies who can develop the best app for your business for the festive season. Let’s have a look at how the mobile app developers can help you get the best app for this holiday season:

Give your App a festive makeover: Let’s keep it simple. Yes instead of making it more vibrant we can look for a theme which can give holiday flair. The uses of icons or any other feature tab that can give a holiday look to attract your audience or you can update your home screen with exciting images.

Run a Giveaway: Giveaways are the best way to attract your audience to your app. You can make it possible by arranging some exciting prize which you can award to few random users. This can be done by offering discount coupons, vouchers, extra-shopping benefits. You can promote your giveaway on Social Media by starting up a campaign. The mobile app developers can help you get it developed by understanding your need to connect with the users and other audience.

Introduce Games and Social Apps: A study found that, app downloads on Christmas were up by 91% on an average day in the first three weeks of December. People mostly relax during the holiday season and they are more likely to spend time on Social Apps or Gaming. So apps which are focused on Social, Lifestyle, and Games have experienced a higher download rate.

Push Notification: You can thank your loyal customers with help of push notification, which will let them know how much you care about them. Along with the greetings, you can approach them with the best offers or discount on your products and services.

If you keep the above points in mind, you may get a good response from the holiday-spirited audience. We hope this helps you out as the festive season is on its way. If you have any other related queries on mobile app development, feel free to drop us a mail at managers@inficaretech.com

Technology brings a new change along with it with every passing year and when we talk about Mobile Apps, 2017 has been a phenomenal year for app development. Mobile Application has now become a must for every business because of the user-experience and customer demand as it increase sales.

The year is on its way to end and there are various technological trends which you would see in the coming year. Let’s have a look at these mobile app development trends that would redefine your business.

Accelerated Mobile Pages-
This is an upcoming trend in the Mobile App Development. Accelerated Mobile Pages (AMP) aims at making the application better for all by making it more beautiful faster and high-performing across all the devices. With AMP, you can witness the quick loading of Web Pages on your mobile.

Virtual Reality (VR) and Augmented Reality (AG)-
The benefits of AR implementation will be such that it will allow the product and services to be presented along with visual experience and with VR products can be showcased in virtual showrooms without using much space.

On-Demand Apps-
Well, this is perhaps a kind of application which is popular. Developing an app that would make the lives of people convenient and easy to go so that they can easily use them from anywhere and at any time. These apps would be related to cleaning services, laundry services, and beauty services.

Android Instant Apps-
These are the native apps that would be more like a website to attract a number of audiences. These apps won’t require installation as barriers are removed between an app and websites. You can easily access the Android Instant App from anywhere without installing it on your device.

Mobile Payments-
So far, we all have been using our Debit/Credit Card to make payments but with the introduction of Apple Pay and Google Wallet customers are gradually shifting towards m-commerce.

Mobile App is a prime part of the business and it is important to keep up with the latest trends in order to deliver the best product to your customer. Now that you know the key to success in the upcoming year, get the best app for your business along with the implementation of the above trends.

For more information on mobile app development, you can reach us at managers@infiCaretech.com

iOS mobile application have always brought some or the other transformation along with its update which has marked a great experience for its users. But, the coming of iOS 11 has been considered as the biggest change in the Apple’s Operating System. It has been highly ambitious in offering promised features with each iOS 11 release. This was all about iOS 11, now if we look into iOS 11.2, the audience is curious to know and experience what iOS 11.2 is all about. Come let’s take a look.

What has been added to iOS 11.2?
iOS 11.2 has come up with a significant update and tweaks. Along with the other little bug fixes and little extra polish: Apple Pay Cash has been a new addition. There are a number of small visual changes. Some of them are:

AirPlay 2 Support- The beta 2 has the function to control the AirPlay 2 Device in the Control Centre which lets you control the audio output of multiple connected devices from your iPhone.

Calculator bug fix- This was a major bug which was observed, but the beta has resolved this issue. Earlier if it was entered 1+2+3 you’d get 23, but now it has been fixed.

Emoji Updates- The beta 2 has changed the arrangement of the emojis along with few new categories of emojis.

UI Update- The UI of Control Center has now been updated. Earlier a round-edged album art used to be displayed, but now it has turned into a square album art.

iPhone 8 Wallpapers for the older device- You can now find the iPhone 8 Wallpapers on the iPhone 7 but not on iPhone 6s.

iOS 11.2 is coming soon!
Well, the official date of the release of iOS 11.2 has not been commenced but if we look into the launching date of the apple products we can get a bit of idea, which lied somewhere by the end of 2017.

How can I get 11.2 Beta?
The first beta for iOS developers was released on October 30th and the public beta was released on November 1st. So if you are looking to grab the iOS 11.2 beta and check for the updated features and bug fixes, you can check on Beta Software Program page. Here, you can find a link to enroll your iOS device. Once you are logged in, you will be reminded by Apple to take the back up. Once you are through with it, you will be asked to go to beta.apple.com/profile on your device, where you want the beta on. The next is, you need to download and install the configuration profile which will allow you to check for the software updates in your Phone’s Settings.

So how was your experience with the iOS 11? Did you face any issues? Or if you haven’t tried to look for the 11.2 beta?

Let us know about your experience and for more information on iOS App Development Services, you can reach us out at managers@inficaretech.com

There are companies that claim of providing excellent solutions on-time and within budget with excellent client feedback. Also, there are companies that actually make the aforementioned facts possible! Inficare Technologies definitely deserves to be on the latter list. Inficare’s gigantic and impressive portfolio has made a powerful impact on the company’s global rank and has thereby been listed as Top Web Development Company in India at GoodFirms.

GoodFirms is a pioneering research and review platform that helps service seekers find the best web developers across the globe. Each company that participates in the research, gets evaluated on the basis of three major parameters – Quality, Reliability and Ability. In addition, the important business factors like experience, market penetration, portfolio along with web development and design capabilities are taken into consideration.

Inficare founded in 2001, acquires a corporate office in Dulles, Virgina along with a branch in Noida, India. Also, the company has been serving with its extraordinary web development solutions to the government and commercial clients in North America, Central and South America and apparently India.

The research at GoodFirms shows that Inficare being a global software development company for around 15 years has kept a steady rate of success with high profile clients like HP, The Putnam, U.S. Department of Agriculture, Anchorage Museum, Hawaii Association etc. This credibly proves that their client focus majorly occupies the pie of small businesses but is not at all limited to it along with a diversified industrial focus as well.

Inficare’s extensive services in web and software development have made the company a proud part of two more global lists that are Top Web Design Companies and Top Software Development Companies at GoodFirms. There is no doubt in the calibre of Inficare to reach the ninth sky of success and GoodFirms is sure of its uprising in the list of research ranks very soon!

Have a look at one of the satisfied review available at GoodFirms for yourself:

“They accurately understood what exactly we want them to develop and what our expectations from the project are. They are easily available to solve any of the challenges we come across while the project is in progress. They are also very good at communication.” – Business Development Director at a travel agency

Not just the technical skills and rather Inficare makes sure of keeping the communication standards high as well so that their client receives a matured treatment along with web and mobile solutions. Not every organization can pull this off yet Inficare has been definitely thriving to give a 360° satisfaction to their clients. And this is one of the reasons for the company’s name being highlighted in the top companies at GoodFirms.

About GoodFirms:
GoodFirms is a maverick B2B research and review firm that aligns its efforts in finding the top web development companies delivering unparalleled services to its clients. GoodFirms’ extensive research process ranks the companies, boosts their online reputation and helps service seekers pick the right technology partner that meets their business needs.

Before we jump on to our topic of the day, let’s focus on the growing need for mobile applications. Nowadays people are more into mobile applications then going for web search. Whether it is an e-commerce or any finance mobile application, they find it more convenient and reliable to use.

Right from gathering the targeted audience to streamlining the revenue of your business, you must have decided to build an app that could speak by itself for your brand. A customized mobile application for your business is a must. So what are you waiting for? Get the correct route for it now!

Did you just get the idea in your head but don’t know which route you should take for your very own mobile application and give it wings. Before you take a step ahead it is important to look for the best application development company who can understand your plans and help you to execute it and design the best application for your business. Let’s have a look how can you choose the best mobile app development company and turn your dreams into reality.

The reputation of the company: As we all know, that reputation plays an important role in building up a reliable relationship. You need to find out the reputation of the company in the market before getting in touch with them for your very own mobile application. You must be wondering how you can find that out. We are living in an era where almost everything happens with the blink of an eye. To find out about the reputation of the company you just need to check for the Google review of the company and also the clients which they serve. Not only this, but you can also check for their work profile.

The best ever customer service: Off course, who doesn’t like to be well treated? Yes, you got it right. Before choosing a company for your app development, look for the customer service and relation which they share with their existing customers. This is a crucial thing as you might invest your time and money on a wrong company which would turn into a great loss for your business.

The online presence: People believe what they see and more the online presence of a company, the more it is likely to have its followers. Check if the company is updated with the trending technologies and work accordingly by implementing these new technologies in the development of the mobile application. You can simply check for the company profiles on Facebook, Twitter, LinkedIn and Google+.

Cost-Effective: We generally think twice before taking a particular service for ourselves. We make sure that if you are investing more, then you should get quality service. A good company might cost you more, so in that case it is necessary that you enquire and get the assurance that you can get quality over quantity.

On-Time delivery: The value of time matters to all and if the needs are not met on time, it becomes a headache as you have to keep on revolving around the same thing again and again. Check for the turnaround time of the company and if the answer is in your favour then yes, this is the right choice you have made by trusting the company for your business.

Experience counts: Before short-listing a company for your mobile application, enquire about how much experience the company has in the development of a mobile application. It’s not just about how much apps the company has developed but the smoothness and the quality matters too. Off course developing an application is not an easy task but yes the uniqueness along with creativity is what keeps the attention.

So, the list continues and if you are looking for the best app development company for your business that can easily understand your vision and create the roadmap accordingly, is the one which you shouldn’t let go off.

At InfiCare, we are a global software, mobile, and web development company with over 16 years of experience. We make it our mission to provide our clients with top-notch solutions that enable the success of their business. With the cost to build a mobile app on the rise, we strive to provide top value for our clients, always delivering on time and on budget. Recently, our hard work was noticed, as we were just named among the Top App Developers in Delhi by Clutch, a ratings and review firm out of Washington, D.C., in their annual research.

Clutch’s research evaluates thousands of companies each year based on a multitude of qualitative and quantitative factors. The most important part of their research is their verified client reviews – Clutch analysts speak first-hand with each firm’s clients to conduct in-depth client reviews. These client reviews are published to each firm’s profile, where prospective buyers have the ability to read them.

We are excited that our clients have continued to provide us with positive reviews on Clutch, and that our Clutch presence continues to grow. Below are some excerpts from our most recent reviews:

“Their professionalism and their punctuality and their integrity is second to none. … The most outstanding thing about them is their customer service.” – Founder, Consulting Firm, DC

“Before our collaboration with InfiCare Technologies, we had 10,000–15,000 monthly visitors on the site. With the help of their organic marketing services, we have reached a goal of 60,000 visitors per month. … I recommend trying InfiCare Technologies’ team. Clients will be satisfied with the level of service.” – Owner, Restaurant, VA

We’re proud to be featured among some of the top development companies in India, and we look forward to being included again next year!

There is no doubt Apps are revolutionary changing the Mobile World now a days, and hence have become very significant for businesses and entrepreneurs. Due to rapid growth of smartphone users, it has become necessary for businesses to have mobile apps to catch up their potential customers.

The customers in today’s world are on the move and they’re using mobile apps to reach there. Whether they use mobile phones, tablets, or other mobile devices they have all the information they need. That’s why mobile apps market have become most influential for businesses now.

As you know mobile apps allow customers to acquire all required information at their fingertips. No matter what business you have, an app can help you get and retain customers. And in this way you can reach your potential customer anytime, anywhere. However, if your business is available online, and you also have an app that users can download on their devices, your business will make really good impression and you will get more exposure and command on your customers. And at the same time they will be able to see and open your app and do the required things from anywhere.

Here are some of the biggest benefits of mobile apps for businesses. You can:

• build loyalty
• increase sell-through
• increase exposure across mobile devices
• reinforce your brand
• increase your visibility
• increase your accessibility
• connect you with potential consumers
• 24/7 support to your customers

These are just some of the advantages you can get from the apps. However, not only will your business get benefits, but also your customers. Here are some of the benefits of mobile apps for your customers. They can:

• Get easy access to your services, products etc.
• Get notifications of special events, launches, etc.
• make fast, seamless appointment scheduling
• have one-touch access to your contact information
• get directions to your location from wherever they are

Hence it is clear that future of your business depends on your ability to get your business imbedded on the phones of customers around the world.

So, not only will your mobile app be a cool marketing tool that will help get people returning to your website, but it will allow you to engage with your customers in most effective way.

Businesses in the world of today have become fast and on the go. Customers cannot be stopped on the streets by attractive billboards to look at your facility. They cannot be expected to read up the classifieds section of their newspaper every morning and evening. Why let them sit on the internet and browse for a tourist or leisure spot to visit with their family or overseas relatives, when they can get to your family attraction just by the click of an application on their smartphone?
The official Tourist Attraction app is now live and waiting for your family entertainment business. Sign up and have your own app up and running within days.

Once your personalized app is live on Apple App Store and Google Play Store, it will create a new bond with your customers. The app be named as you want, have logo of your business and short details of what the facility provides. The app would have the ‘about’ section that would give a short detail to the public as to the entertainment and activities your place of business provides with. Whether it is a safari park, a theme park including water sports or ice skating rink, paintball or go-karting, the public can be easily attracted to your facility. The ‘highlights’ tab on your personalized app would provide a gallery of pictures of your business, where you can add or remove pictorial content of your facility to your liking. It would help to summarize the venue as to how it looks and feels like to be there.

You can change and update the content of your app whenever you want without requiring a developer. In the attractions tab, you list down the detailed activities provided at your facility. If it is a theme park, for example, you can list down the names of your rides and give details of them. Pictures and videos can be uploaded to further clarify the public as to what your ride entails.

The app would also include the ‘events’ tab. Here you can upload all the upcoming events, special promotions and openings of new attractions or activities. Public can easily get details of timings, durations, costs and tickets’ availability. In FAQs section, you can add frequently asked questions and answers.
Your tourist attraction app from InfiCare Technologies would be designed in a unique way that it becomes a pleasant experience for the customers. The app would come with multi-lingual options whereby the user can select his language of interest to read up. Push notifications would also be enabled on the user’s smartphone to remind them of upcoming events and activities available at your facility. The app works offline as well as online. It comes with Google Maps™ integration and would give driving and walking directions to your location. Users can connect with their Twitter and Facebook accounts. The app also includes a trivia section that indulges the user into some fun trivia about your tourist spot. In order to make the app more attractive and user friendly, trivia answers can be scratched off for revealing. Users can further mark their favourites anywhere on your tourist app and have one touch access to the content of their liking.

Click here for a short video and features and to connect with InfiCare Technologies. You can buy the App or pay a monthly subscription charge and get your personalized tourist attraction app up and running within days. The app will remain free for the public.